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Marketing Research

Recommended resources for Professor Jae Jung's undergraduate and graduate students.

Recommended Resources

Google Scholar

Library Databases for Academic Research

Library Databases for Applied Research

Need a book or article we don't have?

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Cite Your Sources!

Below are some recommended websites, videos, and interactive tools to help you format your sources correctly.

Master's Culminating Experience Submission

3 Minute Introduction to Mergent Online with Quiz

During this video tutorial, you will have the opportunity to answer 5 multiple-choice comprehension questions. You will see your score at the end of the video.

3 Minute Introduction to SimplyAnalytics for Business Research with Quiz

During this video tutorial, you will have the opportunity to answer 5 multiple-choice comprehension questions. You will see your score at the end of the video.