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IBM 301 Principles of Marketing Management

Recommended resources for Professor Oakley, Professor Ghosn, and Professor Di Franco's IBM301 classes.

Introduction

Welcome to this research guide! If you are off campus, many of the resources featured here require that you login with your Bronco name and password.

Recommended Resources

Cite Your Sources!

La Geode, by Samyra Serin
Photo by S. Serin (2008)

When creating your project, remember to cite everything you did not write/create/think up on your own, including images/graphs/charts/maps you borrow from online sources.

Below are some useful websites to help you format your sources correctly. For more info, take a look at this video on different types of plagiarism on the Student Conduct and Integrity website.

3-2-1 Feedback!

Please fill out this short anonymous feedback form or go to goo.gl/iZGo44 

Julie will forward answers to your questions to your professor to share with your class.