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Marketing (IBM)

Library Resources for Marketing Students

Tutorials for Business Databases

These tutorials are provided by the vendors. Students, if you need further help, please contact Julie Shen at  jshen@cpp.edu. Faculty, if you are interested in having a library tutorial created just for your course, please contact Julie Shen at jshen@cpp.edu.

Tutorials for Ebook Databases

These tutorials are provided by the vendors. Students, if you need further help, please contact Julie Shen at  jshen@cpp.edu. Faculty, if you are interested in having a library tutorial created just for your course, please contact Julie Shen at jshen@cpp.edu.

IBM 3012 Market Research Report (Professor Xin Liu)

IBM 3292 Mobile Marketing: Final Project Preliminary Research (Professor Michael Becker)

IBM 4022 Final Project/Branding Research Report (Professor Xin Liu)