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IBM 4432 Advertising Media Analysis and Planning (formerly IBM 443)

Recommended resources for Professor Ozkaya's IBM4432 class. This guide includes links to the company website, social media sites, and recommended library resources.

Recommended Library Databases

Meet your librarians!

Meet your librarians!
  Jennifer Bidwell Julie Shen
Photo Jennifer Bidwell Julie Shen
Title Assistant Business Librarian Business & Computer Science Librarian
Office Hours

Mondays 10:00am-12:00 noon
Wednesdays 1:00-2:00pm
Also available by appointment.

Mondays & Tuesdays 2:00-4:00pm
‚ÄčAlso available by appointment.

Office Location Library, building 15, 2nd floor, room 2334E Library, building 15, 2nd floor, room 2334D
Phone (909) 869-3098 (909) 869-4330


Citing Your Sources

CLA building, by Samantha Celera, 2008

When creating your project, remember to cite everything you did not write/create/think up on your own, including images/graphs/charts/maps you borrow from online sources. For more info, take a look at the following:

Below are some useful websites to help you format your sources correctly.