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University Library

IBM 4141 International Marketing (formerly IBM 414 International Marketing Management)

Recommended library resources for Professor Di Franco, Professor Roxas, Professor Kim, and Professor Oakley's IBM4141 classes.

Introduction

Welcome to this research guide! If you are off campus, many of the resources featured here require that you login with your Bronco name and password.

Recommended Resources for Company/Industry Research

Recommended Resources for Country Research

Books on countries

Cite Your Sources!

La Geode, by Samyra Serin
Photo by S. Serin (2008)

When creating your project, remember to cite everything you did not write/create/think up on your own, including images/graphs/charts/maps you borrow from online sources. For more info, take a look at the following:

Below are some useful websites to help you format your sources correctly.